Category / Branding

Inspiration and advice for entrepreneurs and business owners who want to make their branding unique and powerful.

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  • 15 Branded Content Ideas to Fuel Your Content Strategy

    A new approach to content. The online advertising marketplace has continued to grow increasingly saturated and branded content is quickly becoming a solution for businesses to set themselves apart from their competitors. Digital advertising revenue is expected to pass $460 billion by 2024. This means a few things for anyone…
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  • Brand awareness Poster: Strategies 2029

    The Importance of Brand Awareness: Strategies for 2021

    Edit in Design Wizard Why is Brand Awareness Important There are a lot of misconceptions about what branding is, as well as what brand awareness is. It's not just about getting people to recognize your brand, it is also about getting them to identify with that brand. In other words,…
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  • Restaurant Branding Ideas For The Ultimate Restaurant Brand

    There are around 15 million restaurants in the world, hence, restaurant branding is a must! But there are also plenty of other establishments that serve food as well. As you can imagine, the variety of restaurants, even in your local area, is quite large. Customers have more options than ever about where…
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  • Business Card Size Guide

    Business Card Size Guide (+10 Business Card Templates)

    What is the perfect business card size? A business card is part of your overall brand. So guiding the business card's size right is important.  There is no one exact answer for the perfect business cards and design are. The perfect business card size depends on your business and how…
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  • 75 Of The Coolest Color Combinations For 2021

    Color Combinations In 2021 One of the first things you should do if you want to step up your creative game is to get confident about choosing color combinations. Knowing what colors go together is a skill in itself and it can have a positive impact on all areas of…
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  • 6 Steps for Successful Brand Building

    Brand building is about establishing your public identity. Your brand is how people come to know you. It is how they come to identify you. From your overall voice, to your logo, to your website, all elements of branding need to come together in order to help you connect to…
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  • The 2021 Guide To Your Brand Audit

    The success of your brand is in your hands In 2021, the competition for reaching the top of any market is fierce. If your business is not at the top of your niche, it may feel like competing with the big players is impossible. After all, they established their brand…
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  • Social Media Branding: The Ultimate Guide

    Social Media Branding Your marketing plan should without question have a comprehensive social media branding component. Generating brand awareness and getting your message across to your target audience is becoming more and more about your ability to integrate a social media strategy. And not just any social media strategy, but…
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  • What Is Visual Commerce & How It Benefits The Brands?

    Imagine walking into a branded luxury store with attractive mannequins display and beautiful product visibility. Surely you will end up making a purchase that will satisfy your longing urge of the product.             Offline shopping is the phenomenon existing since ages to fulfill customer's desires…
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  • Brand Identity Planning

    How to Develop A Unique Brand Identity: The 9-Step Guide

    Developing Your Unique Brand.   Your brand identity is the essence of who you are. Many interchange the word brand with the logo. And while there are some intersections, a logo is merely a symbol of the business. The brand is so much more. When talking about brand identity, we…
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  • Exceptional packaging design

    25 Examples of Exceptional Packaging Design

    Good things come in great packaging! Package design, exceptional packaging design that is, does two key things: it draws a consumer’s attention to it and ultimately in and of itself, it closes the deal. Certainly, when shopping, a buyer does approach the process with an idea already of what they…
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  • Great Business Card Ideas

    20 Great Business Card Ideas

    Leave a lasting impression Despite the emergence of all things digital, business cards are still very relevant which is why every brand needs some great business card ideas. When attending networking events, conferences, even when casually meeting someone at a party, you want to have a tangible item that you can…
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  • shining a light on your self-branding

    How to Brand Yourself as a Freelancer

    What you need to know about branding yourself A 2017 Upwork study reported that the freelance workforce was growing at three times the rate of the overall U.S. workforce. It further predicted that freelancers would make up the majority of the population by 2027. So it appears that if you’re…
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  • Creative Logo Designs Featured Image

    The Definitive Guide to Creative Logo Designs

    Prioritising your logo When you start a business, some jobs on your to-do list seem huge, and others seem pretty small. The marketing strategy is more important than the name, right? A financial plan is bigger than the contact page, surely?   Making creative logo designs is often one of…
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  • The 50 Best Fonts for Logos in 2020

    Finding the perfect font Finding the best fonts for logos can be a tricky task. A font can change the entire look of the logo as the typography you use ultimately determines the personality of your branded logo. There are thousands of fonts out there, but only a select few…
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