Choose a channel name that stands out

YouTube channel names are an important part of building a foundation for future success on the platform.

If you have a good channel name, it will be easier for viewers not only to find you through Google and YouTube search but to remember who you are and recommend you to their friends. However, as you sit down and start trying to come up with name ideas, you may find it is not as easy as you thought it might be. Perhaps some names or taken, or maybe you are just hitting a block that’s preventing you from coming up with that killer channel name.

Don’t worry! Follow this guide to coming up with quality YouTube channel name ideas for your channel and you will be golden.

A step-by-step guide to picking the right channel name

Choosing a name might not be as easy as it seems though. There are so many options, so how will you know if you’ve picked the right one?

To help you make your decision, we’ve created a step-by-step guide that shows you exactly how to come up with some great YouTube channel name ideas.

Create YouTube Channel Art

5 Steps for Choosing YouTube Channel Names:

  1. Know the image you want to portray

  2. Stay consistent with your niche

  3. Get a feel for your audience

  4. Keep your channel name short

  5. Make your channel name memorable

1. Know the image you want to portray on YouTube

YouTube channel names often reflect that of the person or brand on the other end. While not the case for all YouTube Channel Names, you will notice how many try to encompass their overall mission or objective. this can be a great place to start when thinking of new Youtube channel names.


Branding your YouTube account

Personal branding is a huge part of establishing your channel on YouTube. Some people may opt for their real name or at least some variation of their real name. However, it’s crucial you take into consideration branding, or as discussed above, your mission, objective, or niche.

People may not know who you are, but they may recognize your business name or organization, or perhaps your gamer username. That’s why it’s essential that you, the channel owner, portray an image that feels natural and gives your audience an opportunity to relate to you, as well as recognize you.

Don’t pretend to be someone you’re not when you choose your channel name. It’s a lot easier to create content for a channel that’s genuine. So if you’re setting up a gaming channel, choose an appropriate name for a gaming channel, and so on. You may not be the channel owner, in which case you should figure out what they want in detail, before setting up the account.

Your identity should be present in everything related to your channel, whether that’s your content, your channel art, or your profile picture. YouTube channel names can be a significant part of this with some careful planning.

2. Stay consistent with your niche on YouTube

The name you choose should also be reflective of the niche that you base your channel on. If you’ve only started a new channel, it can be tough to compete with some of the bigger channels that cover a wide variety of topics. That’s why you should try to be specific and become the best at creating content for the subject you’ve chosen.

Choose a name that viewers will easily recognize and remember. If it’s related to your niche, then it will ensure that recognition levels are higher. Use your business name, or some variation of it if it’s a YouTube account for business.

Many top YouTubers don’t have channel names that relate to their niche, but a relevant channel name makes it a lot easier for people to find you. While you may get enough exposure to grow your channel with a random name, it’s best to start with something that’s more to the point.


Social media channels and names

Don’t forget that YouTube is technically a social media channel. Therefore the channel owner should treat it the same as any other social media channel they may have. Keeping your branding consistent throughout your niche is is very important for brand recognition. You may want to think of your domain name also, and if you can line them both up, that could be very beneficial for you. If you are a business, matching your YouTube channel name. with your business name, and your domain name could help you get traction easily.

3. Get a feel for your target audience

Your target audience could be a very important factor in your channel name choice. Look at other channels in the niche you’ve chosen and read through the comments of their videos. Find out what your audience likes and what it doesn’t like.

A clear picture of your audience’s interests will help you come up with a name that they will support and respond to.

It should be shareable and not contain any words that might be offensive. You want to attract viewers, not drive them away!

4. Keep your channel name short

A YouTube channel name. or username, can have up to 60 characters, but ideally, you want to get nowhere near that!

Long channel names are unnecessary and can be confusing for your viewers. A short, concise username for your channel can also give you the appearance of having more authority on a topic.


Your business name as a channel name?

Ideally, if you are running a business or setting up a channel for business, your business name would make for a great channel name (providing you have a great business name)


If your channel is doing well, it may even rank on Google, so keeping your username name short will make that look much better.

Which names would you prefer?

Would be more likely to visit the channel;

Channelfitness2020, or Channelingyourfitnessforhealth2020?


‘gamingreviews2020′ over ‘thebestnewgamingreviewsoftheyearin2020′?

5. Make your channel name memorable

Just like a boring video title, a generic name will not live long in the memory of a viewer, especially when there’s so much competition vying for their attention on YouTube.


Choose your name wisely

Using punchy, attention-grabbing words can make for an entertaining, catchy name. Think of PewDiePie for example. There is something memorable about PewDiePie as a name. Remember, if your YouTube channel becomes successful, this will be the name that everyone knows you by.

It will be beside your videos, your playlists and on your thumbnails, so you don’t want a bad name dragging you down.

Chose your YouTube name and grow your channel

The best name for a Youtube channel

The best name for YouTube channels depends very much on whos channel it is and what it’s about. All great ideas start with something small, and it’s the same with a YouTube channel. The name might not seem important, but it’s an important part of the jigsaw when it comes to making and creating a YouTube channel. Take some inspiration from those who have done it well.

Dude Perfect

A great YouTube channel name and a great YouTube channel to follow for some great entertainment. 5 guys who making funny comedy and sports tricks videos. Dude Perfect is a fun and light-hearted channel full of those impressive trick shots you see on the internet. Short and memorable, the name combines the potential target audience and creators – ‘Dudes’ and the ‘Perfect’ accuracy needed to make the shots. Clever. They also link their name up with their website –

Unbox Therapy

A self-explanatory YouTube channel name is always great. The channel – Unbox Therapy, unbox and review products. ‘Therapy’ is an interesting term to use for tech review products. It implies a soothing experience. This suggests the videos are laid back and less seriously informative.

Chose your YouTube name and grow your channel

The perfect name and the perfect channel

While the name is may only seem like a small cog in a large machine, it should be considered carefully and not overlooked. Your profile picture, channel icon, channel name, and of course, channel content, will decide whether or not you have a solid YouTube channel that could be successful. Once you have all the pieces in place, upload videos, and promote your content across multiple platforms, be it Facebook or Instagram, to achieve the greatest reach for your channel page.

Besides the methods mentioned above to choose a YouTube channel name, you can also use some channel name generators recommended by Filmora. It shares some good YouTube name generators as well as how to request for customizing YouTube channel URLs.


How to make it on YouTube

Once you’ve chosen a good YouTube channel name, you can start creating content that will attract subscribers and viewers. Making it on YouTube is no easy feat. Even if you have the best YouTube name in the world, your content is what will make the difference. This is something only you can do. Perfect it over time. Find out what your audience likes, and churn out excellent content.

If you are completely new to YouTube, check out our blog on how to become a YouTuber will show you exactly what you need to do to grow your channel.

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