Tag / digital marketing

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  • What is experiential marketing image?

    What is Experiential Marketing?

    What Is Experiential Marketing: A Closer Look at A Rising Trend While certainly, we live in a digitally-driven world and marketing as such generally tends toward the digitally-friendly, there is still most definitely a place for experiential marketing. Call it old school, call it sense-friendly, call it interactive, experiential marketing…
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  • How to make money on Instagram

    Social media that works for you. With over a billion users and counting, Instagram is definitely a force to be reckoned with. In fact, as the popularity of this particular platform has grown exponentially within the past 5 years especially, an increasing number of people are using Instagram for more…
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  • How To Make Money on YouTube in 2020

    Hit Subscribe! With nearly two billion users monthly, YouTube is increasingly becoming a viable option for many looking to make money online by uploading video content in the hopes of acquiring a healthy following. That said, many an aspiring YouTuber approaches their YouTube dreams with an unrealistic perspective. Their thought…
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  • An In-Depth Look At The Brand Colors Of 100 Top Companies

    A guide to picking the right brand colors Brand colors are an essential part of any company’s image. Once chosen, they become part of a company’s identity and help to shape how they are perceived by the public. A company’s logo is often a customer’s first point of contact and…
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    How to Make Testimonial Ads That Win Your Customers’ Hearts

    Recommendations and endorsements are a huge part of decision-making. We are hardwired to put a lot of weight on other people’s experiences, letting their value judgments inform our own. It’s an attribute that allows us to accomplish more things, in less time. After all, if you can avoid wasting time…
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  • LinkedIn Advertising Vs Facebook Advertising

    How to select the right social media advertising platform for your business When it comes to social media advertising, Facebook has been a long established leader in this domain. Until recently, if LinkedIn advertising was to go head-to-head with Facebook advertising it wouldn't much of a fight! But now it's…
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  • Understanding Color Theory

    What is color theory? Color theory is a set of rules that combines creativity and science. Color theory sets the fundamental guidelines around color combinations and harmony. Designers and artists rely on color theory to make the correct choices for their projects but they are not the only ones who…
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    Creative Marketing: 100+ Ideas And Strategies To Help You Win In 2020

    What is Creative Marketing? Marketing means selling, and creative marketing is thinking-outside-the-box-selling. In order to keep up with the relentless stream of digital technology, businesses, and pretty much anyone who is selling anything, needs to be thinking of innovative ways to constantly improve their creative marketing strategies. View in PikWizard…
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  • Blog Image 101 – The most effective image tips to help your post stand out

    Bring your blog to life with engaging blog images Before we go through everything you need to know about blog images, it’s worth taking a look at a brief history of blogging. Blogging began to gain popularity during the early noughties and truly exploded with the rise of content marketing.…
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  • featured image linkedin advertising blog post

    LinkedIn Advertising: A Useful Tool To Generate B2B Leads

    Do you think that LinkedIn is too boring and ‘overly professional’ to be included in your marketing strategy? You wouldn’t be alone in thinking that, but you would also be making a mistake in ruling it out. If your business is B2B, LinkedIn advertising is your holy grail for lead…
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    The 50 Best Graphic Design Quotes Ever

    Discover inspirational graphic design quotes Great graphic design quotes serve as a source of wisdom, but also as a source of inspiration. They can lead us to view design in new ways and experiment with new design techniques. Our list of the 50 best graphic design quotes of all time…
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  • Creating a Portfolio Website: Pro Tips to Do It Right

    Many people overlook online portfolios, but these are the perfect way to showcase your many talents. While it is true that the immediate visual appeal may be more beneficial to those who are in the creative space, online portfolios can also be great for other professionals. For example, think past…
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  • 50 Social Media Marketing Tips to Help Launch Your Business

    The Ultimate List of Social Media Tips for Businesses of All Sizes Chances are, that if you’re reading this piece, you are one of the 3.484 billion social media users living in the world today. Given that the estimated total population of the world is about 7.7 billion, that’s a…
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  • video marketing statistics featured image

    8 Lessons We Can Learn from Video Marketing Statistics in 2019

    The era of video content has become: no matter your business size, whether you’re a large or small business, it’s important to create videos in 2019. Why? Since 80% of people remember what they see better and the attention span is getting shorter, it’s no wonder customers crave for video…

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  • How To Create A High Impact Hero Image For Your Website

    Hero Image How are hero images used?  The first thing someone sees when they visit your website is a Hero Image. People are influenced by the way imagery makes them feel. In fact, you’ve probably noticed that your favorite websites and brands use imagery to captivate and motivate their users.…

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