Tag / branding

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  • How to create a Facebook Business Page Set Up Guide

    How to Create a Facebook Business Page in 6 Easy Steps

    Creating a Facebook business page Trying to figure out how to create a Facebook business page the right way? Or are you thinking “why should my business have a Facebook page anyway?”  The real question is, if you don’t already have a Facebook page, why not? According to a recent…
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  • Brand Identity Planning

    How to Develop A Unique Brand Identity: The 9-Step Guide

    Developing Your Unique Brand.   Your brand identity is the essence of who you are. Many interchange the word brand with the logo. And while there are some intersections, a logo is merely a symbol of the business. The brand is so much more. When talking about brand identity, we…
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  • Business Card Size Guide

    Business Card Size Guide

    The right dimensions How big should a business card be and what is the best shape for a business card? Nowadays it’s okay to stray from the same old same old as far as that traditional rectangular shape. Business cards today often do take a walk on the wild side,…
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  • Exceptional packaging design

    25 Examples of Exceptional Packaging Design

    Good things come in great packaging! Package design, exceptional packaging design that is, does two key things: it draws a consumer’s attention to it and ultimately in and of itself, it closes the deal. Certainly, when shopping, a buyer does approach the process with an idea already of what they…
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  • Great Business Card Ideas

    20 Great Business Card Ideas

    Leave a lasting impression Despite the emergence of all things digital, business cards are still very relevant which is why every brand needs some great business card ideas. When attending networking events, conferences, even when casually meeting someone at a party, you want to have a tangible item that you can…
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  • shining a light on your self-branding

    How to Brand Yourself as a Freelancer

    What you need to know about branding yourself A 2017 Upwork study reported that the freelance workforce was growing at three times the rate of the overall U.S. workforce. It further predicted that freelancers would make up the majority of the population by 2027. So it appears that if you’re…
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  • The 50 Best Fonts for Logos in 2020

    Finding the perfect font There are thousands of fonts out there, but only a select few are a cut above the rest. The perfect logo fonts can bring your whole logo design together, so finding it is crucial. Through trial and error, you’ll often know that a font is perfect…
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  • Visual Storytelling

    The Importance of Visual Storytelling in Growing a Successful Business

    Storytelling. You’ve probably heard this word being bandied about of late. And yes, it’s a real thing and not just another marketing buzzword.  Visual storytelling has become an important way for marketers to communicate, using it to grab their prospect's attention and lead them on a buyer journey. So what…
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  • How To Make A Good Presentation

    The Definitive Guide on How to Make a Good Presentation Presentations; love them or hate them, they have become as aspect of life you cannot avoid. Whether it’s for business, school or simply telling friends about the latest TV show, at some point you’ll be centre stage speaking to an…
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  • An In-Depth Look At The Brand Colors Of 100 Top Companies

    A guide to picking the right brand colors Brand colors are an essential part of any company’s image. Once chosen, they become part of a company’s identity and help to shape how they are perceived by the public. A company’s logo is often a customer’s first point of contact and…
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  • Blog Image 101 – The most effective image tips to help your post stand out

    Bring your blog to life with engaging blog images Before we go through everything you need to know about blog images, it’s worth taking a look at a brief history of blogging. Blogging began to gain popularity during the early noughties and truly exploded with the rise of content marketing.…
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  • Creating a Portfolio Website: Pro Tips to Do It Right

    Many people overlook online portfolios, but these are the perfect way to showcase your many talents. While it is true that the immediate visual appeal may be more beneficial to those who are in the creative space, online portfolios can also be great for other professionals. For example, think past…
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  • The 100 Best YouTube Video Ideas for Getting More Views - 2019

    The 100 Best YouTube Video Ideas for 2020

    Increase Your Views With These YouTube Video Ideas YouTube is a platform that can provide huge rewards for channels that get a lot of views. The most successful YouTubers are able to do what they love and make a significant amount of money at the same time. But if thinking of…

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  • The 100 Most Effective Event Marketing Ideas of 2019

    Event marketing ideas that will get you noticed Enticing people to a new event is becoming harder and harder. Companies are aware that events are one of the best ways to increase brand awareness and engage with their target audience, but competition is increasing all the time. That’s why it’s…

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  • 75 Of The Coolest Color Combinations For 2020

    Color Combinations That Will Work In 2020 And Beyond! One of the first things you should do if you want to step up your creative game is to get confident about choosing color combinations. Knowing what colors go together is a skill in itself and it can have a positive…
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  • ultra=violet-text

    Ultra Violet, Ultra Cool

    Every December, The Pantone Colour Institute announces the upcoming year’s most influential color. And, after much anticipation, it has finally been announced.   The Pantone Colour of the Year for 2018 is Ultra Violet – a brilliant, vivid and intense shade of purple. When it comes to design experts holding…

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  • Learn how to use blog images

    A Guide For Using Images In Blogs

    Blogging has completely changed the way we create content and communicate online. Relying on words alone to create a broad brand personality just doesn’t cut it anymore. Blogs need images.

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